In 2012, Social Media Week introduces the inaugural Health & Wellness Hub to serve as a platform to empower change in health through collaboration.

Each day of programming is structured around a theme: The Patient, The technology, collaboration, Acceleration, and Game Changers. Keynotes include Michael Graves, Frank Moss, Dr. Roizen, Carol McCall, and Jay Walker.

Hosted by Saatchi Wellness and curated by Luminary Labs, the Health & Wellness Hub offers seating for 400 guests. The event runs from February 13-17, 2012.

Attendance is free, but RSVP is required for each session:

Monday, 2/13 - People First | A Human-Centered Approach to Health Innovation

9:00-9:30am Fireside Chat: The Creative Social Revolution

10:00-12:00pm Keynote: Carol McCall, Chief Strategy Officer of GNS Healthcare

10:00-12:00pm Keynote: Michael Graves on People First: Redesigning the Hospital Room

1:00-2:00pm Fast Forward Health presents 73 Cents followed by Q&A with Regina Holliday

2:00-8:00pm The Walking Gallery: An Exhibit

2:30-3:30pm Power to the Patient

4:00-6:00pm Designing For Desire

6:30-8:00pm Networking Cocktail Reception, Sponsored by Johnson & Johnsonhttp://socialmediaweek.org/event/?event_id=2038

Tuesday, 2/14 - The Tech | Hackathons, The Quantified Self, Gaming & Sensors

9:00-10:00am Keynote: Frank Moss on The 2012 MIT Health and Wellness Innovation Hackathon  

10:00-12:00pm Keynote: J.C. Herz on Unpacking the Quantified Self followed by Panel: The Sensor Continuum  

1:00-2:00pm Fireside Chat: The Rise of the Patient Platform

 3:00-4:00pm This game will make you healthier

Wednesday, 2/15 - Collaboration | Creative Partnerships for Health & Wellness

10:00-10:45am How We Did It: The Sanofi Open Innovation Challenge

11:00-12:00pm Keynote: Dr. Pamela Peeke

1:00-2:00pm Keynote: Michael Roizen, M.D. Chair, Cleveland Clinic Wellness Institute and Chief Wellness Officer, The Cleveland Clinic

3:00-4:00pm The changing face of technology: Click Here For Beauty 

4:30-6:00pm Let’s Crowdsource! FDA Social Media Guidelines + Sunshine Act Comments  

8:00-10:00pm FastForward Health Presents: Stories of Global Health Innovation Film Screenings  

Thursday, 2/16  - Acceleration | The Funders & The Funding

9:00-10:00am Keynote: Jay Walker, Chairman and Curator of TEDMED

10:00-11:00am Investors in the Hot Seat: Leading Health Investors Pitch To StartUps

pm Fixing Healthcare from the Outside In

3:00-4:00pm Alternative Funding for Healthcare Innovation followed by Crossing the Chasm: Healthcare Innovation Matchmaking Session

Thu 2/16 6:30-8:00pm Networking Reception with Sanofi and Data Design Diabetes

Friday - The Game Changers | Big Tech & Bigger Ideas

10:00-11:00am Biomarkers, Technology, and Age Reversal

11:00-12:00pm How Socially-Enabled Feedback Loops Are Strengthening Your Wellness

1:00-2:00pm Keynote: Daniel Kraft, MD, Executive Director, Futuremed

2:30-4:30pm Feast on Health

Recently we ran into an age-old problem: our shortlist for keynote speakers skewed male. Embarrassing. Right?  

So what did we do? We asked 10 smart people: who are the mind-blowing, provocative keynote speakers on the subjects of health that happen to be women? The parameters were clear: they should be known entities, passionate, inspiring, and speak fluently on a subject that is relevant to the health space. This is what they came up with:

1. Alexandra Drane, Founder/President, Eliza,
LinkedIn, Company Profile
2. Amelia Burke, Senior Director of Digital Media, WESTAT, LinkedIn
3. Ann Aikin, Director of Digital Communication and New Media, FDA Center for Tobacco Products, LinkedIn
4. Anne Beal, Chief Operating Officer, Patient Centered Outcomes Research Institute (PCORI), PCORI profile
5. Anne Wojcicki, Co-Founder, 23 and Me, LinkedIn
6. Beth Comstock, Senior Vice President, GE, LinkedIn
7. Carol McCall, Chief Innovation Officer, GNS Health, LinkedIn
8. Cat Laine, Deputy Director, Appropriate Infrastructure Development Group (AIDG), AIDG bio (scroll down), Twitter
9. Catherine Mohr, Director of Medical Research, Intuitive Surgical, LinkedIn
10. Cathy Kerzner,  Moffitt Cancer Center profile
11. Charity Tillemann Dick, Opera Singer with double lung replacement, LinkedIn
12. Cheryl Pegus, Chief Medical Officer, Walgreens, LinkedIn
13. Deb Levine, Founder/Executive Director, Internet Sexuality Information Services (ISIS), Inc., LinkedIn, Twitter
14. Deborah Dunsire, CEO/President, Millennium Pharmaceuticals, Forbes profile
15. Deborah Estrin, Director, Center for Embedded Networked Sensing (CENS), UCLA, CENS profile
16. Diane Gage Lofgren, Senior Vice President of Brand Strategy, Communications & Public Relations, Kaiser Permanente, LinkedIn, Twitter
17. Carolyn Buck Luce, Partner/Global Life Sciences Sector Leader, Ernest and Young LLP, LinkedIn
18. Fran Melmed, Founder, context communication consulting, LinkedIn, Twitter
19. Freda Lewis-Hall, Chief Medical Officer, Pfizer, LinkedIn
20. Ginger Graham, Senior Lecturer of Business Administration, Harvard Business School, HBS Faculty profile
21. Haiden Huskamp, Professor of Health Care Policy, Harvard Medical School, HMS faculty profile
22. Jane McGonigal, Director of Games Research & Development, Institute for the Future, Personal webpage profile
23. Jane Sarasohn-Kahn, Health Economist, HealthPopuli
24. Jen McCabe, Founder/CEO, Contagion Health/Habit Labs, LinkedIn
25. Jill Bolte Taylor, neuroanatomist, Personal webpage profile
26. Lynn O'Connor Vos, CEO/President, Grey Healthcare, BusinessWeek profile
27. Nancy Snyderman, Medical Journalist,  National Library of Medicine profile
28. Quyen Nguyen, Inventor & Surgeon, UC San Diego, UCSD Staff Profile
29. Radha Agarwal, Founder/CEO, SuperSprowtz LLC, LinkedIn
30. Regina Herzlinger, Nancy R. McPherson Professor of Business Administration, Harvard Business School, HBS Faculty profile
31. Risa Lavizzo-Mourey, CEO, Robert Wood Johnson Foundation, RWJF profile, Twitter
32. Sheila Nirenberg, Associate Professor & inventor (sight), Cornell University, Cornell Faculty
33. Rock Health's Women Rocking Health List which includes many more incredible women.

Have other suggestions? Drop us a line on @healthtechfood

Pola! While the competition was fierce, Pola is taking home a $250 gift certificate to Nobu. Here's why:

With only $50 to eat lunch over the course fo 5 days in Tribeca, Pola achieved the following:

• She spent $7.75 per meal on average
• She spent a grand total of $38.75, leaving her with a surplus of $11.25 
• 3 out of 5 meals contained organic ingredients and received positive food plate points from each judge
  
• She raised her own bar throughout the process, adding a vegetarian meal in the end, even though she knew that meals with meat were less expensive

Congratulations Pola!

You might be wondering how Brian is feeling. As it turns out, the camraderie built during the challenge prompted Pola to share her award with Brian. 

Who do you think won?

The stakes are raised as the analysts aim to meet the USDA Food Plate criteria.

The analysts up their game with some healthy eats..

Yesterday the analysts went mobile, sampling fare from two popular food trucks in Tribeca.

Which analyst do you think came out on top?

Day 1: The TriBeCa Cheap Eats Chowdown from Luminary Labs on Vimeo.